Doritos adds a dash of "pepper"

Speaking of Dads, this one is a bit selfish with his Doritos, so his kids have to take matters into their own hands.  How about a dash of pepper or a twist of lemon, then, for your promotion video?

Dove does a man stronger

Care makes a man s+ronger

As a father myself - of a smart and beautiful young lady - I find this commercial touching and moving.  Whatever you're branding or promoting, does it make sense for you to pull at the heartstrings of your target audience?

Creating an ideal Tumblr post

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How do I Create The Ideal Tumblr Post?

Reviewing the data we collected over the last 8 weeks, we have seen Google demonstrate an affinity for Tumblr text posts that contain:

• an image,
• 100+ words of relevant text,
• a link to an authoritative post in the body of the Tumblr post, and
• relevant hashtags

Reference: Uncovered: The Social & Search Benefits of Tumblr.

Kristoffer Howes adds that while it may take Google several days initially to return Tumblr posts in search results, regular posts meant more frequent returns.

Staying power of Pinterest pins

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In How to Use Pinterest for Business: “Getting Started” Guide for Beginners, Rebekah Radice points out a business value of this social media pinboard:

Imagine your best content popping up in the Pinterest feed 4 or 5 months after it was first pinned! This is common occurrence on Pinterest.

Compare that to the fast-paced Twitter stream or the hyper-competitive Facebook news feed and you’ll quickly understand the value.

I can definitely vouch for this with T'ai Chi Empower.  Many of my posts from a long while back are regularly (re)pinned or liked.  Nigel Ohrum found a similar phenomenon as well, testament to the great half-life of posts on Pinterest: 1600 times longer than that of Facebook!
 

Twitter VP Del Harvey on user issues

Q&A with Del Harvey, Twitter VP of Trust and Safety: Since not all issues are created equal, the response ought not be a once-size-fits-all.  I appreciate this instructive, thoughtful Q&A.

Do`s and Don't`s of blog spelling and grammar

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Reference: How Bad Spelling Ruins Your Writing And Blogging [Infographic].

Alice Elliott covers some good Dos and Don'ts on the spelling and grammar of blogs.  Regardless of medium, bloggers still have to abide by tried-and-true writing fundamentals.  Unless of course, misspellings and off grammar are the nature of their blogs.

Social media as alternatives for live blogging

Beyonce

Perhaps it's a sign that we have to give up our nostalgic attachment to live-blogging, but technical difficulties and a totally broken live-blog have sent Stephen and me back to Twitter, where we — at @nprmonkeysee and @idislikestephen — will be tweeting at the hashtag #NPRGrammys. Thanks for your patience.

Reference: Live-Blogging The Grammy Awards.
This is the beauty of live blogging:  If your platform breaks down, there are alternatives at your disposal.  The line between blogs and social media certainly blurs, when we think of Twitter as a micro-blogger.  But Facebook and Google+ are just as fine as alternatives, for example, using a page and community.