Monday, August 18, 2014

Employers monitoring social media more


(image credit)
The report, written by consultants from PwC using a survey of 10,000 workers worldwide and 500 human resources (HR) professionals, suggests personal data from Facebook, Twitter and other social media sites could be used by employers to understand what motivates their workforce, reasons why people might move jobs and to improve employee well-being.
Reference:  Social media monitoring by employers predicted to rise.

This isn't exactly new news for those active social media animals.  A main issue is how employers monitor employees' social media and how they draw conclusions from the data they collect.  Even the most sophisticated of analyses, for instance, have error margins.  Of course this is another call for employees in general to watch what they post and comment on.

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