If you would like proof that those who are charged with leadership are often not all that aware of what it is they are helping to lead, just take a look at the latest board of director appointee for Twitter (Marjorie Scardino) and her Twitter ‘presence’ as of last night.
Reference:
New Twitter Board Member Has Used Twitter - Once.
I wouldn't go so far as to conclude that Scardino isn't aware of what she's helping to lead. That may or may not be the case.
Still I would say that it's a poor showing to be a monitor and an adviser to a major company and not use its high profile product.
At the end of the day, it's a matter of choice for any director or executive. But if you're a business owner, and you have staff handling your day-to-day social media, do not follow Scardino's example: Get involved, get active, participate yourself!
Really its very useful information that you have shared and looks great post.Thanks for sharing the information with us.
ReplyDeleteWebsite Design Companies Bangalore | Web Design Services Bangalore