Tuesday, August 13, 2013

Teens at Issue with Facebook


(image credit)

I'm 13 and None of My Friends Use Facebook, so writes Ruby Karp in Mashable.  What can you get out of the viewpoint of a 13-year old?  It depends on what's important to you and what you're doing.  Articles, videos and images, posts and comments on social media proliferate.  But it's refreshing to hear what a young teen has to say on this very subject, Facebook in particular.

We cannot take everything she says as literal fact, of course.  But if there is any measure of truth in the notion that perception is reality, then her perception is gold:

  • If the target audience for your brand is young people
  • If you want a pulse on what's trending among them (read:  Instagram, Vine and Snapchat)
  • If you want to stay plugged-in with your children, nieces and nephews
  • If social media is important to you on the whole

To wit, some choice quotes from Ruby that Mashable highlighted:




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